Declared demand
Find businesses already looking for something you sell.
Sometimes the best client isn't a prospect you need to convince from zero. They have already declared a need. Opportunities on B2B.ID are canonical demand objects — a business saying what it is looking for, when, and roughly why.
Opportunities
What opportunities looks like
Demand finds the market.
- Agencies
- Consultants
- Freelancers
- Lawyers
- Professional services
Opportunity
Strong Target Profile matchLooking for
Performance Marketing Agency
Company
Budget
Timing
Needs
Illustrative Opportunity. Budget shown only where public or declared.
How it works
Opportunities, step by step
- 1
A business declares a need
What they're looking for, the kind of company they are, timing, and the specific needs behind it. Budget appears only where it is public or declared.
- 2
B2B.ID matches it to what you sell
Opportunities are compared against your Target Profiles, Offers and proof so relevant ones surface for you — with the fit reasoning visible.
- 3
You review the Opportunity
See the declared need in full before doing anything. Decide whether it is a fit, a partial fit, or one to pass on.
- 4
Respond with intent
Send a Request — a meeting, a quote or an introduction — with the Opportunity attached so the buyer sees why you're relevant.
Set expectations
What this is — and what it isn't
Being clear about the boundaries is part of the product.
What it is
- Canonical demand objects created by businesses that need something
- Matched to your Target Profiles and Offers, with reasons shown
- Timing and needs visible up front where declared
- A structured way to respond rather than cold-pitch
What it is not
- A lead marketplace where you buy contact details
- A promise that every Opportunity is fully budgeted or urgent
- A duplicate of your CRM — an Opportunity is the demand, not your pipeline entry
Where it lands
It ends in the same pipeline as everything else
However a conversation starts, it becomes a Request, then a Pipeline entry, then an Agreement or Deal — one canonical record inside B2B.ID.
Target
Matches a Target Profile
Relevant
Fit + signal or path
Engaged
Saved, viewed, requested
Conversation
Meeting or introduction
Opportunity
Declared or created demand
Agreement
Proposal or terms
Client
Commercial relationship
Who uses this most
Typical fit
The businesses where this path usually pulls the most weight.
Related paths
Rarely used alone
Most businesses combine two or three of these, then keep the ones that produce clients.
- Find workspace
Find
Surface businesses and people that match what you sell — with the reason why.
How find works - Recommend Me
Recommend
Be surfaced when another business asks B2B.ID for someone like you.
How recommend works - Signals & commercial intent
Signals
See when a fitting business becomes more interesting — hiring, funding, a new leader.
How signals work
Questions
Opportunities — questions
Are Opportunities the same as leads?
No. An Opportunity is a business declaring a need, in its own words, on B2B.ID. It is demand, not a contact record sold to you. You respond to it intentionally; you don't buy it.
Can I see the budget?
Only where it is public or declared by the business. B2B.ID does not invent or estimate budgets.
Can I post an Opportunity myself?
Yes. When your business needs something, you can declare it as an Opportunity — which is how other businesses on B2B.ID may find and respond to you.
Create your B2B ID first
Opportunities works from your business context — offers, markets and the clients you want. That starts with a B2B ID.